Advertise a Property on RealStarGlobal
Publish a property on RealStarGlobal and choose how much exposure it gets. Basic listings are free and permanent. Paid packages lift the listing above free inventory in every result set, add media and syndication, and report on the leads they generate.
Advertising packages
| Package | Price | Placement | Photos | Placement weight | Live now |
|---|---|---|---|---|---|
| Basic | Free | Standard placement below paid listings | 6 | 1.0× | 664 |
| Silver | $129/mo | Priority placement above all free listings | 15 | 2.4× | 200 |
| Gold | $329/mo | Elevated placement above Silver | 30 | 4.6× | 124 |
| Platinum | $749/mo | High placement above Gold | 60 | 8.0× | 73 |
| Diamond | $1,495/mo | Top placement across the network | Unlimited | 14.0× | 34 |
Placement weight is the multiplier the package contributes to the search ordering score. Listed prices are per listing per month, billed monthly, cancel any time.
What every listing gets, including free ones
- A permanent, server-rendered landing page at its own URL with schema.org
RealEstateListingandOffermarkup, submitted to search engines through the sitemap on the next build. - Inclusion in the city, submarket, property-type, state and market pages that match it.
- Direct enquiry routing to the listing contact, with no account required from the enquirer.
- Live performance stats — impressions, views, saves, enquiries — in My Listings.
What a listing page actually contains
Free or paid, every published listing gets its own URL and a full page behind it: the building facts
table, the space-by-space availability grid with size, rate, term and status, the tenant roster where one
is known, sale history, the public record — parcel, assessed value, annual tax, zoning, deed history — a
locator map, and an enquiry form that routes straight to the listing contact without asking the enquirer
to register. The page carries schema.org RealEstateListing, Product and
Offer markup and enters the sitemap on the next build, so search engines can read the size,
the asking rate and the availability directly rather than inferring them.
A worked example
Take a 27-listing office cohort in Austin. A Basic listing sitting mid-pack on record completeness scores roughly 1.0 × 10 + freshness + completeness — call it 13. A Gold listing on the same record scores 4.6 × 10 + the same tail, about 49. Nothing else in the formula can close a 36-point gap, which is the honest answer to "does the package actually matter": inside a band, a better record wins; across bands, it does not.
The corollary is the one most advertisers miss. Buying Platinum for a listing with three photos, no suite breakdown and no published rate buys position on a page the listing then fails to convert from. RealStar flags exactly that case — paid listings scoring under 62 — in Marketing Center → SEO Performance, because fixing the record costs nothing and is usually worth more than the upgrade.
What you get back
Impressions, detail-page views, saves, enquiries and enquiry rate, per listing, updated live while a listing is active. Every enquiry is attributed to the page that produced it — the listing page itself, the city search, the market hub, the property-type hub — so you can see which pages earn their place rather than guessing. Silver and above add a weekly emailed summary; Gold and above add search-term and source reporting; Platinum and Diamond add campaign-level reporting on display and retargeting spend.
How placement is calculated
Order = (package weight × 10) + (freshness × 3) + (record completeness × 2), descending. Freshness decays over roughly 24 months on market. Completeness counts whether building area, year built, available space, parking and amenities are populated — so a well-maintained free listing can outrank a neglected paid one within its own tier band, but not across bands.
Package detail
Frequently asked questions
How does a paid package change where my listing appears?
Every result set on RealStarGlobal is ordered by a placement score. The advertising package contributes the largest single term in that score — a Diamond listing carries 14× the placement weight of a free Basic listing — with listing freshness and record completeness contributing the remainder. Paid listings therefore appear above free listings for the same search, and the ladder runs Diamond, Platinum, Gold, Silver, Basic.
Do paid listings get their own landing pages?
Every listing, free or paid, gets a full server-rendered landing page with structured data, so it is indexable by search engines from the moment it publishes. Paid packages add media, syndication to partner marketplaces, and higher placement in on-site search and market pages.
Can I change package mid-month?
Yes. Upgrades take effect immediately and are prorated; downgrades take effect at the next billing date so you keep the placement you paid for.
What reporting do I get?
Impressions, detail-page views, saves, enquiries and enquiry rate, per listing, updated live in My Listings. Silver and above add a weekly emailed summary; Gold and above add source attribution and search-term reporting; Platinum and Diamond add campaign-level reporting on the display and retargeting spend.
Can a free listing outrank a paid one?
Inside its own band, yes — freshness and record completeness contribute six points between them, so a complete, recently-listed Basic listing beats a neglected Basic listing and can beat a stale Silver one. Across bands it cannot: package weight is multiplied by ten, which is deliberate and is what you are paying for.
What happens when I stop paying?
The listing reverts to Basic. It keeps its URL, its page, its structured data and its position in the sitemap — it simply sits below paid inventory again. Nothing is deleted and no history is lost.
Is advertising available outside the United States?
Yes. Listings are accepted in every market RealStarGlobal covers — currently 34 countries — priced in local currency. See international coverage.